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Travel for the Gram: These Hotels are Instagram Stars

Hotels shouldn't only pamper and serve as a home away from home. In the best case, they also have something to offer visually. Some are even so spectacular that they pass for Insta-hotspots. And some are considered social media stars in their own right.

July 3, 2023


As is often the case with rankings, things are a bit tricky when it comes to Instagram follower numbers in particular. Apart from the possibility of simply buying followers, the number of likes naturally says nothing about the quality of the respective establishment - as a particularly large account in Tulum/Mexico shows. Moreover, follower numbers change daily. We therefore took a look at which smaller luxury hotels are not only very popular themselves on Instagram, but also offer great Insta hotspots for their guests.

Six Senses, Seychelles

Instagram: @sixsenseszilpasyon
Followers: 135,000
Tip: the spa pool is particularly picturesque!

Six Senses Zil Pasyon

© Six Senses/John Athimaritis

It's an elegant and modernist building that houses the Six Senses Zil Pasyon. Situated on the beautiful private island of Félicité, it offers plenty of tranquility and privacy. The setting is breathtaking; towering cliffs, palm trees, and an oceanfront pool simply appear to be made to be shared on Instagram. The pools surrounded by rocks and The Sanctuary are particularly spectacular. The latter is a four-bedroom residence with a large pool and brilliant views. There's room for 10 people.

Six Senses Zil Pasyon
Félicité Island, Mahé, Seychelles
Web: sixsenses.com
Tel: +248 4 671 000
Price: Villa from about € 1,700

The Royal Mansour, Marrakech

Instagram: @royalmansour
Followers: 175,000
Tip: at night the courtyards are especially an experience

LHW

© Leading Hotels of the World

Morocco experienced its great boom in the 1960s, when fashion icon Yves Saint Laurent bought a house in Marrakech. And the international jet set quickly followed. After all, the country's opulent, colorful style is unmistakable and supremely inspiring. As an Instagram hotspot, the Royal Mansour lends itself within the old city walls. Private plunge pools, courtyards, and hammams do just as well in real life as they do on social media. The hotel belongs to none other than the King of Morocco. 1,200 craftsmen spent three years building it.

The Royal Mansour
Abou Abbas El Sebti, 40000 Marrakech, Morocco
Web: royalmansour.com
Tel: +212 52980-8080
Price: From about € 1,270

Kayon Jungle Resort, Bali

Instagram: @kayonjungleresort
Followers: 193,000
Tip: take photos of the infinity pool with a jungle background!

© The Kayon Jungle Resort

Even at first glance it's clear why the hotel in the jungle has taken the hearts of all Instagram users by storm. It's namely a tropical hideaway in Payangan. Only 25 minutes from Ubud, it's ideal for those who long for an architectural feature and don't want to do without a dose of luxury.

The Kayon Jungle Resort
Banjar, Beresela, Payangan, Gianyar Regency, Bali 80572, Indonesia
Web: thekayonjungleresort.com
Tel: +62 361 978098
Price: Doubles from about € 480

Habitas Al'Ula, Saudi Arabia

Instagram: @habitasalula
Followers: 228,000
Tips: the Main Pool is just one of the many hotspots. You should also check out: the colorful rocks & trampolines!

Habitas AlUla

© Kleinjan Groenewald

The fascinating desert region of Al'Ula is one of the latest tourism projects in Saudi Arabia. At the same time, however, it's a trading hub steeped in history on the ancient Incense Route. The region impresses with Insta-hotspots at every turn, from the mirrored concert hall standing in the middle of the stone desert to the hotels that are absolutely worth seeing. Foremost among them is the Habitas Al'Ula. Luxurious tented villas, natural tones and a large pool invite you to relax - and pose.

Habitas AlUla
QV65+RMF 43570, Saudi Arabia
Tel: +966 14 821 3900
Web: ourhabitas.com
Price: from € 390, there's a minimum stay of 4 nights

The Beverly Hills Hotel, LA

Instagram: @bevhillshotel
Followers: 246,000
Tip: the exclusive Le Jardin Des Rêves Dior Spa Cabana!

Beverly Hills Hotel Insta-Hotspots

© The Dorchester Collection

Here, stars and starlets have been coming and going for 110 years. The most iconic guest of the house was probably Marilyn Monroe. Not only did she stay here, the movie diva even lived in the hotel. Guests can book the Marilyn Monroe Bungalow for about €7,500 per night. The pink pool area is recommended as an Insta-hotspot. Not just when the new Barbie movie flickers across the cinema screens.

The Beverly Hills Hotel
9641 Sunset Boulevard, Beverly Hills, CA 90210
Web: dorchestercollection.com
Tel: +1 310 276 2251
Price: Doubles from about € 1,300

Hôtel Plaza Athenée, Paris

Instagram: @plaza_athenee
Followers: 616,000
Tip: the balcony of the Haute Couture Suite!

Dorchester Collection

© Dorchester Collection

Iconic red awnings, excellent location, and top service make this Dorchester Collection member a must-visit in Paris. Speaking of prime location, here, guests enjoy views of the Eiffel Tower from the front row foot-free. Iconic and Insta-hotspot in this regard is the Haute Couture Suite.

Hôtel Plaza Athenée
25 Av. Montaigne, 75008 Paris, France
Web: dorchestercollection.com
Tel: +33 1 53 67 66 65
Price: Doubles from € 1,960

Soneva Jani, Maldives

Instagram: @discoversoneva
Followers: 1.2 million.
Tip: actionshot on the slide!

© Soneva

The iconic Soneva Jani in the Maldives is not only a pioneer in sustainability, but also an absolute hit on social media. Like all resorts in the Maldives, it scores with tropical vegetation, white sandy beaches and clear water. However, the overwater bungalows with their huge pools and slides are particularly popular as Instagram motifs.

Soneva Jani
Medhufaru Island, Manadhoo, Maldives
Web: soneva.com
Tel: +960 656-6666
Price: Villa from € 1,800

Cavo Tagoo, Mykonos

Instagram: @cavotagoomykonos
Followers: 2 million.
Tip: the Cave Pool!

Cavo Tagoo

© Cavo Tagoo

This award-winning hotel near Chora offers stunning sunset views. You'll also relax in an exceedingly beautiful infinity pool, enjoy fine dining and typical island architecture. From the cave-like private pools to the floating breakfast, everything seems made for Instagram. And indeed, these efforts don't go unnoticed. The hotel has 2 million followers on the popular social media platform.

Cavo Tagoo
Μύκονος 846 00, Greece
Web: cavotagoo.com
Tel.: +30 2289 020100
Price: Doubles from € 560

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